blue banana x gravity wave

BLUE BANANA AND ITS NEW SUSTAINABLE SHOP MADE WITH PIECES OF RECYCLED PLASTIC FURNITURE FROM THE MEDITERRANEAN


Although more than eight billion tonnes of plastic have been manufactured in the last 60 years, and a large part of this quantity is polluting our seas and oceans, there are already those who value the importance and opportunity of transforming this waste into unique and unrepeatable pieces of furniture as a way of setting and decorating their spaces.

 

This is the example of the clothing firm Blue Banana, which has left in the hands of Gravity Wave the sustainable decoration of its new physical shop located in Cirilo Amorós 68 in the Comunitat Valenciana.

 

Blue Banana is the first Spanish fashion company that, in addition to offsetting its CO2 emissions generated by the production of its garments, invests in different environmental projects as a way of being part of the fight against climate change. And on this occasion, they wanted to collaborate with Gravity Wave.

 

A project that revolves around sustainability, commitment to the environment, and care for our seas and oceans, as the words of its co-CEO, Juan Fernandez-Estrada, point out: “we want to get closer to the city through its seas, contributing our commitment to the environment with actions that vindicate the importance of caring for our oceans and that will connect with the opening of our new shop”.

This space is a meticulously designed, bespoke space that creates an experience connected to the seabed. The shop is covered with half a metre of skirting along the bottom made from fishing nets collected from the sea, as well as its logo and other details that stand out throughout the shop. The sensations it evokes are varied, but all of them are inspired by the Mediterranean. Colour, calm, freshness, and well-being are words that describe the shop and make it feel like it has just come out of the sea.


WHAT DO YOU THINK OF THE RESULT?

By transforming waste that is given a second life into valuable furniture, at Gravity Wave we demonstrate that it is possible to change the way we consume, produce and innovate.

 

Projects like this one show the viability of creating new products from recycled plastic extracted from the sea and the versatility of the material to adapt it to all kinds of spaces and customisations. Welcome to the plastic revolution!


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